RLR Research & Analysis Inc

About RLR

RLR Research & Analysis Inc.’s research specialization lies in automotive, healthcare, and polling among other industries. This track record and background informs the marketing positioning of some of the most prominent brands in the marketplace, local and multinational corporations and organizations.
Our Research Culture

We pride ourselves in our industry knowledge, but more importantly, in our drive to do things better than anyone else. We are constantly urging one another to exceed expectations at every stage of a project. As research professionals, honesty and integrity serve every interest – they enhance the quality of our work and are the foundation of lasting relationships. At RLR Research & Analysis, we live these values as individuals, and as a company. It’s the right way to think – for ourselves and our clients.

Healthy Minds & Healthy Body
The RLR Research & Analysis team is comprised of driven individuals who expect the best from themselves and from those with whom they work. While our work is important, we also strive to lead full lives outside of the office. Through a series of educational courses/seminars and recreational retreats, we constantly incentivize our team members to improve and empower themselves and their teams.
Professional Standards
RLR Research & Analysis is dedicated to providing our clients with ethical and best-in-class research. We strictly adhere to the Code of Professional Ethics and Practices set forth by the Marketing and Opinion Research Society of the Philippines (MORES).

Vision, Mission and Values

 
v To address crucial client business issues, whether in research or consultative marketing.
 
v To share the expertise and experience with our client-partners and enable them to have a better appreciation of the regular utilization of market research.
 
v To be able to influence marketers on the importance of MARKET RESEARCH in making logical business decisions.
 
v To be the eminent partner for market research services and other research skills.
 
v To be able to draw out valuable insights and help clients make logical business decisions.
 
v Integrity and quality
 
v Cost-efficiency
 
v Malasakit

Milestones

July 2013

RLR Research was born. Focused on Qualitative Studies but later in the year started offering nationwide studies.

2014

First expansion of RLR (new office, bigger team and simultaneous projects)

2016

RLR started catering to international clients in Singapore and Japan Transitioned to CAPI and CATI Capabilities

2019-2020

Expansion of business (stronger team, new office) Upgraded systems and solidified Field Team

2020

New Office. Quick to shift to alternative methodologies in online interviewing and focus on CATI

Currently 2021

Set up new business solutions, strengthened automotive, opinion, polling, and social research

Meet Our Team

Unique individuals, each with a different strength.
Dedicated to our mission – helping you make your business judgments logical.
RUEL ROSAL
PRESIDENT
ROWENA LAYNO
COO & FINANCE HEAD
FLORIAN FERNANDO
BUSINESS DEVELOPMENT DIRECTOR
HOMER MARUNDAN
RESEARCH DIRECTOR
JOEL FLORES
RESEARCH DIRECTOR
ABIGAIL QUIJANO
SENIOR RESEARCH MANAGER
JOY CASUGA
CONSULTANT
SUZETTE LOPEZ
HR & ADMIN HEAD
JEFFREY FORONDA
DATA MGT. HEAD
JEETHER DELA CRUZ
TEAM LEADER FOR DP, IT, AND CODING